Accounting and Financial Fundamentals for Nonfinancial Executives


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Description

Finance and accounting are the backbone of any organization. Yet plenty of executives and businesspeople are befuddled and intimidated by number crunching. Now there's a complete, concise, non-technical guide to grasping all the essentials of accounting -- and directly applying financial data. Readers will learn how to: * pinpoint the most profitable products or sales regions * figure the rate of return from a capital investment * make internal management reports more useful * understand and prepare a statement of cash flows Its straightforward approach will appeal to all managers and executives who need a practical, comprehensible lesson in using financial analysis to set key business goals, measure results, and make smart decisions.

Author: Robert Rachlin, Allen Sweeney
Publisher: Amacom
Published: 03/14/1996
Pages: 256
Binding Type: Paperback
Weight: 0.85lbs
Size: 8.94h x 5.95w x 0.74d
ISBN13: 9780814479285
ISBN10: 0814479286
BISAC Categories:
- Business & Economics | Accounting | General
- Business & Economics | Finance | General
- Business & Economics | Reference | General

About the Author

"ROBERT RACHLIN (Plainview, NY) is president of Robert Rachlin Associates and serves as Assistant Dean for Business Studies at Hofstra University. He wrote The Handbook of Business Budgeting, along with many other books.

ALLEN SWEENEY (Miami, FL) is a former senior vice president and CFO of Del Monte Foods."

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