No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Businesses


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Description


Millionaire maker Dan S. Kennedy and local-level marketing specialist Jeff Slutsky empower you to take on big box companies and distant discounters using your best asset--your ability to bond directly with your consumers. Armed to go "grassroots," you're given winning strategies to take your marketing to the street level resulting in higher customer retention, greater referrals, and a thriving business for the long-term.

Author: Dan S. Kennedy, Jeff Slutsky
Publisher: Entrepreneur Press
Published: 01/01/2012
Pages: 240
Binding Type: Paperback
Weight: 0.70lbs
Size: 9.00h x 5.90w x 0.60d
ISBN13: 9781599184395
ISBN10: 1599184397
BISAC Categories:
- Business & Economics | Marketing | General
- Business & Economics | Small Business | General

About the Author

Dan S. Kennedy is a strategic advisor, consultant, business coach and editor of six business newsletters, he directly influences more than one million business owners annually. He is a champion of small business owners and entrepreneurs with a long track record of taking entrepreneurs to seven-figure incomes and multi-millionaire wealth.
Jeff Slutsky is an independent consultant and speaker offering his expertise on marketing, promoting, and increasing sales at the community level to national and regional franchise and chain operators. He is the author of nine books including Street Fighter Marketing Solutions and How To Get Clients. Visit jeffslutsky.com.