{"product_id":"adapt-scaling-purpose-in-a-divisive-world-9781951317454","title":"Adapt: Scaling Purpose in a Divisive World","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003eADAPT: Scaling Purpose in a Divisive World\u003c\/em\u003e represents the most up to date, cutting edge thinking on corporate purpose. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eADAPT is both a framework for understanding corporate purpose and a way to achieve more a resilient, adaptable business. Filled with original research, ADAPT reveals insights from 16 contributors providing new thoughts on building and mastering purpose, from Microsoft, the most valuable company in the world, to Nike, arguably the most culturally relevant company in the world. The ADAPT framework will help both the novice and the advanced thinker put in context insights on culture, controversy, ESG, DE\u0026amp;I, Covid-19, and how to catapult purpose in business.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIf you are interested in corporate purpose then this is the one book you should read.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003eOvercome Challenges and Strengthen Your Business \u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAssess\u003c\/strong\u003e - The journey starts and ends with external and internal assessment in an unending loop. Your ability to succeed is grounded in your ability to listen and discover. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDefine \u003c\/strong\u003e- The definition phase is a company's moment of truth. Do you have a purpose statement, a campaign concept or a holistic approach to leading with purpose within your company? \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAmplify \u003c\/strong\u003e- This section addresses the elephant in the room- \"no one remembers my purpose.\" It is the planful guide to authentically aligning stakeholders and believably communicating your purpose story. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePerform \u003c\/strong\u003e- Performance is easily the most debated topic amongst purpose influencers, challengers and thought leaders. We review the growing body of research and give you practical next steps. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTranscend\u003c\/strong\u003e - Purpose is a competitive advantage - achieved and sustained through the very highest level of purpose consciousness, behaving and relating, as ends rather than means, to oneself, to stakeholders and to transformative outcomes.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003eUse ADAPT to Explore these Crucial Questions with your Team \u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhat does it look like to lead with purpose? \u003c\/li\u003e\n\u003cli\u003eWhat drives purpose in your business?\u003c\/li\u003e\n\u003cli\u003eHow could a purpose-driven strategy help your company overcome challenges?\u003c\/li\u003e\n\u003cli\u003eWhat does it mean to scale purpose successfully?\u003c\/li\u003e\n\u003cli\u003eHow might your business measure purpose progress and success?\u003c\/li\u003e\n\u003cli\u003eWhat will purpose led companies look like and how will they perform in the next 10 years?\u003c\/li\u003e\n\u003cli\u003eHow will your company take advantage of advancements in ESG?\u003c\/li\u003e\n\u003cli\u003eHow will you make purpose stick within your organization?\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-15451609\"\u003eDiane Primo\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Weeva, Inc\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/17\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 396\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.65lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 1.00d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781951317454\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1951317459\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS029000\"\u003eFree Enterprise \u0026amp; Capitalism\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS071000\"\u003eLeadership\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS097000\"\u003eWorkplace Culture\u003c\/a\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Weeva, Inc","offers":[{"title":"Default Title","offer_id":44432579231981,"sku":"1951317459","price":58.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_c7d7331d-d616-481e-973a-c7e385072d5e.jpg?v=1700045319","url":"https:\/\/sureshotbooks.com\/es\/products\/adapt-scaling-purpose-in-a-divisive-world-9781951317454","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}