{"product_id":"the-wide-lens-what-successful-innovators-see-that-others-miss-9781591846291","title":"The Wide Lens: What Successful Innovators See That Others Miss","description":"\u003cb\u003eHow can great companies do everything right--identify real customer needs, deliver excellent innovations, beat their competitors to market--and still fail?\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eThe truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners--some visible, some hidden--deliver on their promises, too.\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRon Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin's failed run-flat tires to Apple's path to market dominance. \u003ci\u003eThe Wide Lens \u003c\/i\u003eoffers a powerful new set of frameworks and tools that will multiply your odds of innovation success.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-16155848\"\u003eRon Adner\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Portfolio\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/25\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.44h x 5.48w x 0.76d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781591846291\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1591846293\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS108000\"\u003eResearch \u0026amp; Development\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS063000\"\u003eStrategic Planning\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS077000\"\u003eCorporate \u0026amp; Business History | General\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eRON ADNER \u003c\/b\u003ehas spent the past decade studying the root causes of innovation success and failure. He is an award-winning professor of strategy at Dartmouth College, whose writings have appeared in the \u003ci\u003eWall Street\u003c\/i\u003e \u003ci\u003eJournal\u003c\/i\u003e, the \u003ci\u003eFinancial Times, Forbes, \u003c\/i\u003eand the \u003ci\u003eHarvard Business Review.\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003e \u003c\/i\u003e\u003c\/p\u003eVisit www.thewidelensbook.com","brand":"Portfolio","offers":[{"title":"Default Title","offer_id":44715258249453,"sku":"9781591846291","price":19.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_02405641-2a12-427e-b727-d6b154f5ba99.jpg?v=1704121569","url":"https:\/\/sureshotbooks.com\/es\/products\/the-wide-lens-what-successful-innovators-see-that-others-miss-9781591846291","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}