22 Immutable Laws of Marketing: Exposed and Explained by the Wor

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Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing.

Author Name: Al Ries | Jack Trout
Publisher: ‎HarperBusiness; First Paperback Edition
Publish Date: April 27, 1994
Pages: 143
Binding Type: Paperback
Weight: 4.5 ounces
Size: 5.31 x 0.36 x 8 inches
ISBN Number 13: 978-0887306662
ISBN Number 10: 0887306667

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