{"product_id":"behavioral-economics-and-public-health-9780199398331","title":"Behavioral Economics and Public Health","description":"Behavioral economics has potential to offer novel solutions to some of today's most pressing public health problems: How do we persuade people to eat healthy and lose weight? How can health professionals communicate health risks in a way that is heeded? How can food labeling be modified to inform healthy food choices? \u003cp\u003e\u003c\/p\u003e\u003cem\u003eBehavioral Economics and Public Health \u003c\/em\u003eis the first book to apply the groundbreaking insights of behavioral economics to the persisting problems of health behaviors and behavior change. In addition to providing a primer on the behavioral economics principles that are most relevant to public health, this book offers details on how these principles can be employed to mitigating the world's greatest health threats, including obesity, smoking, risky sexual behavior, and excessive drinking. With contributions from an international team of scholars from psychology, economics, marketing, public health, and medicine, this book is a trailblazing new approach to the most difficult and important problems of our time.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-9487680\"\u003eChristina A. Roberto\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Oxford University Press, USA\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 384\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.10lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.00w x 1.10d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780199398331\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 019939833X\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-MED\"\u003eMedical\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-MED035000\"\u003eHealth Care Delivery\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-MED\"\u003eMedical\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-MED078000\"\u003ePublic Health\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-MED\"\u003eMedical\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-MED028000\"\u003eEpidemiology\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eChristina A. Roberto, PhD, \u003c\/strong\u003eis an Assistant Professor of Medical Ethics \u0026amp; Health Policy at the Perelman School of Medicine at the University of Pennsylvania\u003cstrong\u003e.\u003c\/strong\u003e She is a psychologist and epidemiologist whose research aims to identify, understand, and alter the environmental and social forces that promote unhealthy eating behaviors linked to obesity and eating disorders. In her work, she draws upon the fields of psychology, behavioral economics, marketing, and public health to answer research questions that can provide policymakers and institutions with science-based guidance. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cstrong\u003eIchiro Kawachi, MD, PhD, \u003c\/strong\u003e is the John L. Loeb and Frances Lehman Loeb Professor of Social Epidemiology and Chair of the Department of Social \u0026amp; Behavioral Sciences at Harvard T.H. Chan School of Public Health, where he has taught since 1992. He has previously coedited \u003cem\u003eSocial Epidemiology\u003c\/em\u003e, \u003cem\u003eNeighborhoods and Health\u003c\/em\u003e, \u003cem\u003eGlobalization and Health\u003c\/em\u003e, and the \u003cem\u003eOxford Handbook of Public Health\u003c\/em\u003e Practice, all published by Oxford University Press. Kawachi lectures about social epidemiology through the Harvard University Massive Open Online Course (MOOC) platform, edX. His course, \"Health and Society\" (PHx 201), is a version of the class that he has taught for twenty years at Harvard. In 2013-1014, 35,000 students from all over the world were enrolled in the MOOC course.\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Oxford University Press, USA","offers":[{"title":"Default Title","offer_id":44579191881965,"sku":"9780199398331","price":190.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_dadbf767-03b0-467d-ac49-30f815e48969.jpg?v=1702058147","url":"https:\/\/sureshotbooks.com\/products\/behavioral-economics-and-public-health-9780199398331","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}