{"product_id":"crisis-issues-and-reputation-management-9780749469924","title":"Crisis, Issues and Reputation Management","description":"\u003cp\u003e\u003cb\u003eHandling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively and proactively approach the Corporate Social Responsibility of your business. \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eWhether it is an internal or external crisis, now more than ever brands and organizations are having to understand and respond rapidly to shifting public values, rising expectations, demands for public consultation and increasingly intrusive news media. \u003cp\u003e\u003c\/p\u003e\u003ci\u003e\u003cb\u003eCrisis, Issues and Reputation Management\u003c\/b\u003e\u003c\/i\u003e defines and explores the value of reputation, providing practical guidelines for effective reputation management that will resolve issues with minimum damage and disruption to the business. \u003cp\u003e\u003c\/p\u003eShowcasing a variety of crises through a range of case studies from international brands including Nestle, Unilever, General Electric, McDonald's, Coca-cola, Cadbury, Tesco, Pan Am, RBS and more, this definitive handbook provides a new and broader perspective on the topic for new and seasoned practitioners alike. \u003cp\u003e\u003c\/p\u003ePractical and accessible, it outlines a comprehensive approach to managing situations that may turn into crises - and handling crises once they occur.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-2146958\"\u003eAndrew Griffin\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/29\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 280\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.88lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.59d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780749469924\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 0749469927\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS052000\"\u003ePublic Relations\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS041000\"\u003eManagement | General\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS019000\"\u003eDecision Making \u0026amp; Problem Solving\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003cbr\u003eAndrew Griffin\u003c\/b\u003e is a corporate reputation specialist and Managing Director of international reputation strategy and crisis management consulting firm, Regester Larkin. He advises leading global companies and brands, helping them factor reputation into their decision making, resolve controversial issues and respond to crises. He is also an adviser to senior executives on sudden incidents, longer-term reputation risks and corporate positioning on controversial issues. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eAndrew is a regular commentator, speaker and author, and his previous book \u003ci\u003eNew Strategies for Reputation Management \u003c\/i\u003e(Kogan Page) was published in 2008. \u003cp\u003e\u003c\/p\u003eTo learn more about Regester Larkin, visit http: \/\/www.regesterlarkin.com.","brand":"Kogan Page","offers":[{"title":"Default Title","offer_id":42681752453357,"sku":"9780749469924","price":65.15,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_fcd29bc8-4a09-4c1d-89aa-b37205dd0fce.jpg?v=1649712533","url":"https:\/\/sureshotbooks.com\/products\/crisis-issues-and-reputation-management-9780749469924","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}