{"product_id":"hope-is-not-a-strategy-the-6-keys-to-winning-the-complex-sale-9780071418713","title":"Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale","description":"\u003cp\u003e\u003ci\u003eNo longer is being 'a good closer' the basis of sustainable success. Instead intakes the kind of strategic thinking Rick Page outlines in\u003c\/i\u003eHope Is Not a Strategy\u003ci\u003e.--Geoffrey Moore, author of \u003c\/i\u003eCrossing the Chasm \u003ci\u003eand \u003c\/i\u003eInside the Tornado\u003c\/p\u003e \u003cp\u003eMaster of the complex sale, Rick Page is the author of the bestselling book, \u003ci\u003eHope Is Not a Strategy\u003c\/i\u003e, and one of the most sought-after sales consultants and trainers in the world.\u003c\/p\u003e\u003cp\u003eHe has taught his breakthrough selling strategies to thousands of people in 150 companies across 50 countries--an amazing platform that has helped his message spread like wildfire. This paperback edition of Page's runaway sales bestseller schools readers in Page's simple, six-step process for making the sale--no matter how complex the deal or how many people are involved in the buying decision.\u003c\/p\u003e \u003cp\u003eIntegrating the winning selling strategies used by the world's top salespeople, Page shows readers how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eIdentify and sell to a prospect's business pain \u003c\/li\u003e\n\u003cli\u003eQualify a prospect \u003c\/li\u003e\n\u003cli\u003eBuild competitive preference \u003c\/li\u003e\n\u003cli\u003eDefine a prospect's decision-making process\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-1686854\"\u003eRick Page\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/14\/2003\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.16h x 6.04w x 0.54d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780071418713\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 0071418717\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS002000\"\u003eAdvertising \u0026amp; Promotion\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS058000\"\u003eSales \u0026amp; Selling | General\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS066000\"\u003eTraining\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eRick Page \u003c\/b\u003efounded The Complex Sale, an Atlanta-based company that provides sales consulting and training worldwide.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Default Title","offer_id":42670148911341,"sku":"9780071418713","price":26.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_3a15d3bb-37c7-4af1-8960-faf058b94a7b.jpg?v=1649488974","url":"https:\/\/sureshotbooks.com\/products\/hope-is-not-a-strategy-the-6-keys-to-winning-the-complex-sale-9780071418713","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}