{"product_id":"modern-architecture-a-very-short-introduction-9780198783442","title":"Modern Architecture: A Very Short Introduction","description":"Somewhere between 1910 and 1970, architecture changed. Now that modern architecture has become familiar (sometimes celebrated, sometimes vilified), it's hard to imagine how novel it once seemed. Expensive buildings were transformed from ornamental fancies which referred to the classical and medieval pasts into strikingly plain reflections of novel materials, functions, and technologies. Modern architecture promised the transformation of cities from overcrowded conurbations characterized by packed slums and dirty industries to spacious realms of generous housing and clean mechanized production set in parkland. At certain times and in certain cultures, it stood for the liberation of the future from the past. \u003cp\u003e\u003c\/p\u003eThis \u003cem\u003eVery Short Introduction\u003c\/em\u003e explores the technical innovations that opened up the cultural and intellectual opportunities for modern architecture to happen. Adam Sharr shows how the invention of steel and reinforced concrete radically altered possibilities for shaping buildings, transforming what architects were able to imagine, as did new systems for air conditioning and lighting. While architects weren't responsible for these innovations, they were among the first to appreciate how they could make the world look and feel different, in connection with imagery from other spheres like modern art and industrial design. Focusing on a selection of modern buildings that also symbolize bigger cultural ideas, Sharr discusses what modern architecture was like, why it was like that, and how it was imagined. Considering the work of some of the historians and critics who helped to shape modern architecture, he demonstrates how the field owes as much to its storytellers as to its buildings.\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e ABOUT THE SERIES: The \u003cem\u003eVery Short Introductions\u003c\/em\u003e series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-3852262\"\u003eAdam Sharr\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Oxford University Press, USA\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/01\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.15lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 6.80h x 4.30w x 0.40d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780198783442\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 0198783442\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-ARC\"\u003eArchitecture\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-ARC005070\"\u003eHistory | Modern (Late 19th Century to 1945)\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-ARC\"\u003eArchitecture\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-ARC024010\"\u003eBuildings | Landmarks \u0026amp; Monuments\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAdam Sharr\u003c\/strong\u003e is Professor of Architecture, and Head of the School of Architecture, Planning and Landscape, at Newcastle University, UK. He is also Editor in Chief of \u003cem\u003earq: Architectural Research Quarterly\u003c\/em\u003e (Cambridge University Press), Series Editor of \u003cem\u003eThinkers for Architects\u003c\/em\u003e (Routledge) and Principal of Adam Sharr Architects. He is the author or editor of seven books about architecture.\u003cbr\u003e\u003c\/p\u003e","brand":"Oxford University Press, USA","offers":[{"title":"Default Title","offer_id":42675865944301,"sku":"9780198783442","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_617da879-72ef-4761-9b47-a3deadbf0e44.jpg?v=1649610543","url":"https:\/\/sureshotbooks.com\/products\/modern-architecture-a-very-short-introduction-9780198783442","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}