{"product_id":"political-campaign-communication-principles-and-practices-9781538171448","title":"Political Campaign Communication: Principles and Practices","description":"\u003cp\u003eThe tenth edition of Political Campaign Communication: Principles and Practices provides a clear and thorough survey of the strategic decisions vital to the success of contemporary political campaigns. The authors draw on a host of examples involving political campaigns at local, statewide, and national levels to illustrate all aspects of campaign communication, from forms of public address to buttons, yard-signs, and billboards, to traditional media and the use of internet and social media platforms. Throughout the volume they draw on communication theories to clearly explain contemporary political campaign practices.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eUpdated to reflect the most recent practices and events from the 2020 presidential campaign, the book also considers journalistic practices and ethical considerations of today. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFeatures of the tenth edition: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIncludes examples and data from the 2020 election cycle\u003c\/li\u003e\n\u003cli\u003eUpdated and expanded discussion of social media platforms and practices\u003c\/li\u003e\n\u003cli\u003eIncreased art and graphics program to engage students and increase information retention\u003c\/li\u003e\n\u003cli\u003eExpanded discussion of the history, practice, and state of journalism today\u003c\/li\u003e\n\u003cli\u003eNew chapter on local elections and offices\u003c\/li\u003e\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-16673804\"\u003eRobert E. Denton\u003c\/a\u003e, \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-10857889\"\u003eBen Voth\u003c\/a\u003e, \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-16674228\"\u003eJudith S. Trent\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rowman \u0026amp; Littlefield Publishers\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/20\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 494\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.88lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 1.00d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781538171448\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1538171449\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-LAN\"\u003eLanguage Arts \u0026amp; Disciplines\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-LAN004000\"\u003eCommunication Studies\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-POL\"\u003ePolitical Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-POL008000\"\u003ePolitical Process | Campaigns \u0026amp; Elections\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-SOC\"\u003eSocial Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-SOC052000\"\u003eMedia Studies\u003c\/a\u003e\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Rowman \u0026 Littlefield Publishers","offers":[{"title":"Default Title","offer_id":44690521358573,"sku":"9781538171448","price":101.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_e86c8bcc-d43f-479d-bf68-9b32d4ec3947.jpg?v=1703708591","url":"https:\/\/sureshotbooks.com\/products\/political-campaign-communication-principles-and-practices-9781538171448","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}