{"product_id":"presidential-debates-risky-business-on-the-campaign-trail-9780231170574","title":"Presidential Debates: Risky Business on the Campaign Trail","description":"Alan Schroeder's big-picture history recounts the phenomenon of American televised presidential debates and its evolution over the past half century. From pundits to political operatives, from debate moderators to the viewing public, \u003ci\u003ePresidential Debates\u003c\/i\u003e reveals how the various stakeholders make and experience this powerful event. For this third edition, Schroeder analyzes the presidential debates of 2008 and 2012 and the crucial role that social media and contemporary news outlets had in shaping their design and reception. He also expands his coverage of previous campaigns, including the landmark meetings in 1960 between John F. Kennedy and Richard Nixon. Schroeder details an insider's view of the key phases of the debate: anticipation, in which the campaigns negotiate rules, formulate strategy, and steer press coverage; execution, in which the candidates, moderators, panelists, and television professionals create and project the event; and reaction, in which the commentators, spin doctors, and viewers evaluate the performance and move story lines in new directions. New chapters focus on real-time debate responses and the extent to which postdebate news coverage influences voters' decision making and candidates' behavior.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-304816\"\u003eAlan Schroeder\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Columbia University Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/28\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 424\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.35lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 0.90d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780231170574\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 0231170572\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-POL\"\u003ePolitical Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-POL008000\"\u003ePolitical Process | Campaigns \u0026amp; Elections\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-POL\"\u003ePolitical Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-POL065000\"\u003ePolitical Process | Media \u0026amp; Internet\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-POL\"\u003ePolitical Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-POL040010\"\u003eAmerican Government | Executive Branch\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eAlan Schroeder is a professor in the School of Journalism at Northeastern University and has worked as a journalist, television producer, and diplomat. He is the author of \u003ci\u003eWriting and Producing Television News: From Newsroom to Air \u003c\/i\u003e(2009) and \u003ci\u003eCelebrity-in-Chief: How Show Business Took Over the White House\u003c\/i\u003e (2004).\u003c\/p\u003e","brand":"Columbia University Press","offers":[{"title":"Default Title","offer_id":44686356480237,"sku":"9780231170574","price":66.67,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_54c598d4-bec5-43c5-810c-810d5b0a86bd.jpg?v=1703641642","url":"https:\/\/sureshotbooks.com\/products\/presidential-debates-risky-business-on-the-campaign-trail-9780231170574","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}