{"product_id":"strategy-and-innovation-for-a-changing-world-part-2-sustainability-through-velocity-9781803135205","title":"Strategy and Innovation for a Changing World Part 2: Sustainability Through Velocity","description":"\u003cp\u003eInvention and innovation are not the same. When we come up with an exciting and original new idea, by itself that idea is not an innovation. It is simply an invention, possibly a great invention, but at that point the hard work is still to be done. Innovation is that hard work. It is the process of turning that idea into something of value. In fact, innovation doesn't necessarily need a great new idea to get it started. It is often nothing more than the recombination of existing ideas that happen to be lying around.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn an accessible and non-technical way, this second of two books in the series builds on an understanding of strategy and value creation acquired in Part 1 and provides a toolbox of ideas and processes to guide the reader through the innovation journey as simply and as quickly as possible, maximising velocity and minimising time to market. It shows the reader how to leverage the capabilities of others and how to use ecosystems to extend the capabilities of the organisation. It then shows how to generate the ideas that will use those capabilities to capitalise on customer or stakeholder needs; how to build a team; the importance of both strategy and culture; and how to manage the innovation process as efficiently and effectively as possible. It builds on more than three decades of the author's experience and using anecdotes from a wide variety of industries and businesses it allows the reader to benefit from the successes - and to learn from the mistakes - of others. In short, it shows how the key to success is largely making things as simple as possible!\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-15074413\"\u003eJohn M. Clegg\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Troubador Publishing\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/28\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 194\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.43lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.81h x 5.06w x 0.41d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781803135205\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1803135204\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS000000\"\u003eGeneral\u003c\/a\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Troubador Publishing","offers":[{"title":"Default Title","offer_id":44585429467373,"sku":"9781803135205","price":30.65,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_5eacb230-c913-469f-b2f4-5650b7736bde.jpg?v=1702162833","url":"https:\/\/sureshotbooks.com\/products\/strategy-and-innovation-for-a-changing-world-part-2-sustainability-through-velocity-9781803135205","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}