{"product_id":"the-breakthrough-company-how-everyday-companies-become-extraordinary-performers-9780307352194","title":"The Breakthrough Company: How Everyday Companies Become Extraordinary Performers","description":"\u003cb\u003eBased on a five-year, 7,000-company study\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eThe vast majority of small businesses stay small-and not by choice. Only the most savvy and persistent-a tiny one tenth of one percent-break through to the very highest ranks. In \u003ci\u003eThe Breakthrough Company\u003c\/i\u003e, technology CEO and Fortune 500 consultant Keith McFarland draws upon an extensive empirical study to reveal exactly how everyday companies become extraordinary, showing that breakthrough success is associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate-from small startup to industry leader. \u003cp\u003e\u003c\/p\u003eWith powerful and specific action steps concluding each chapter-and invaluable advice on virtually every page from business leaders who've taken their companies to extraordinary levels of growth and profitability-\u003ci\u003eThe Breakthrough Company\u003c\/i\u003e is stuffed with real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle. \u003cp\u003e\u003c\/p\u003e\"Think Good to Great for those still small enough to think big.\"\u003cbr\u003e--Bob Eckert, chairman and CEO, Mattel, Inc. \u003cp\u003e\u003c\/p\u003e\"If you're looking for a breakthrough, break open this book.\"\u003cbr\u003e--Harvey Mackay, author of the #1 \u003ci\u003eNew York Times\u003c\/i\u003e bestseller \u003ci\u003eSwim with the Sharks Without Being Eaten Alive\u003c\/i\u003e \u003cp\u003e\u003c\/p\u003e\u003cb\u003eFeaturing a bonus excerpt from Keith McFarland's new book, \u003ci\u003eBounce\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-16158198\"\u003eKeith R. McFarland\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Crown Currency\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/01\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.98h x 5.30w x 0.68d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780307352194\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 0307352196\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS071000\"\u003eLeadership\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS025000\"\u003eEntrepreneurship\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BUS\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BUS063000\"\u003eStrategic Planning\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eKEITH R. McFARLAND is one of the nation's leading business consultants, having worked with corporations such as Microsoft, Motorola, Morgan Stanley, Vans, and House of Blues. A regular columnist for \u003ci\u003eBusinessWeek, \u003c\/i\u003e McFarland formerly served as CEO of technology firms Nivo International and Collectech Systems, and as dean of the Pepperdine University School of Business.\u003c\/p\u003e","brand":"Crown Currency","offers":[{"title":"Default Title","offer_id":48462918516973,"sku":"9780307352194","price":21.33,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/files\/img_109c7eb3-c904-4293-9e4a-0005b2c47a07.jpg?v=1753713479","url":"https:\/\/sureshotbooks.com\/products\/the-breakthrough-company-how-everyday-companies-become-extraordinary-performers-9780307352194","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}