{"product_id":"the-crowd-a-study-of-the-popular-mind-9780486419565","title":"The Crowd: A Study of the Popular Mind","description":"One of the most influential works of social psychology in history, \u003ci\u003eThe Crowd\u003c\/i\u003e was highly instrumental in creating this field of study by analyzing, in detail, mass behavior. The book had a profound impact not only on Freud but also on such twentieth-century masters of crowd control as Hitler and Mussolini -- both of whom may have used its observations as a guide to stirring up popular passions. In the author's words, The masses have never thirsted after the truth. Whoever can supply them with illusions is easily their master; whoever attempts to destroy their illusions is always their victim.\u003cbr\u003eAlthough the volume focuses on crowd psychology, it is also brilliantly instructive on the effects of the generally accepted beliefs of a nation's citizenry on the processes of history. Among the topics covered here are general characteristics and mental unity of the crowd; the crowd's sentiments and morality; its ideas, reasoning power, and imagination; opinions and beliefs of crowds and the means used by leaders to persuade; classification of crowds, including criminal and electrical assemblages, as well as the functioning of criminal juries and parliamentary assemblies.\u003cbr\u003eA must-read volume for students of history, sociology, law, and psychology, \u003ci\u003eThe Crowd\u003c\/i\u003e will also be invaluable to politicians, statesmen, investors, and marketing managers. Any study of crowd behavior, popular psychology, fascism, etc. would do well to begin with Le Bon's work. -- Anson Rabinbach, Professor of History, Princeton University.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-10356242\"\u003eGustave Le Bon\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Dover Publications\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/08\/2002\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 160\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.38lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.53h x 5.33w x 0.32d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9780486419565\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 0486419568\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-PSY\"\u003ePsychology\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-PSY031000\"\u003eSocial Psychology\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-SOC\"\u003eSocial Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-SOC002010\"\u003eAnthropology | Cultural \u0026amp; Social\u003c\/a\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Dover Publications","offers":[{"title":"Default Title","offer_id":42707747471597,"sku":"9780486419565","price":11.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_f539602c-03b4-486c-859b-52da5a77393d.jpg?v=1650077827","url":"https:\/\/sureshotbooks.com\/products\/the-crowd-a-study-of-the-popular-mind-9780486419565","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}