{"product_id":"untapped-exploring-the-cultural-dimensions-of-craft-beer-9781943665686","title":"Untapped: Exploring the Cultural Dimensions of Craft Beer","description":"\u003ci\u003eUntapped\u003c\/i\u003e collects twelve previously unpublished essays that analyze the rise of craft beer from social and cultural perspectives. \u003cp\u003e\u003c\/p\u003e In the United States, the United Kingdom, and Western Europe there has been exponential growth in the number of small independent breweries over the past thirty years - a reversal of the corporate consolidation and narrowing of consumer choice that characterized much of the twentieth century. While there are legal and policy components involved in this shift, the contributors to \u003ci\u003eUntapped\u003c\/i\u003e ask broader questions. How does the growth of craft beer connect to trends like the farm-to-table movement, gentrification, the rise of the \"creative class,\" and changing attitudes toward both cities and farms? How do craft beers conjure history, place, and authenticity? At perhaps the most fundamental level, how does the rise of craft beer call into being new communities that may challenge or reinscribe hierarchies based on gender, class, and race?\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-10450210\"\u003eNathaniel G. Chapman\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e West Virginia University Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 292\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.95lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 6.00w x 0.80d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781943665686\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1943665680\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-SOC\"\u003eSocial Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-SOC055000\"\u003eAgriculture \u0026amp; Food (see also Political Science | Public Poli\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-CKB\"\u003eCooking\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-CKB007000\"\u003eBeverages | Alcoholic | Beer\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-SOC\"\u003eSocial Science\u003c\/a\u003e | \u003ca href=\"https:\/\/sureshotbooks-com.myshopify.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-SOC041000\"\u003eEssays\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eNathaniel G. Chapman is an Assistant Professor of Sociology in the Department of Behavioral Sciences at Arkansas Tech University. His research focuses on craft beer and the production of culture in the United States. He has also researched racial dynamics at Electronic Dance Music (EDM) festivals, and EDM more broadly. Currently, he is conducting research on gender and consumption in the craft beer industry, and the construction of authenticity in craft brewing. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e J. Slade Lellock is a PhD student in the Department of Sociology at Virginia Tech. His research interests include culture, digital sociology, consumption, taste, and qualitative methodologies. His work generally focuses on the symbolic and expressive realms of culture such as music, art, film, and dress as well as social and symbolic boundaries. Given his interest in the cultural dimensions of digital social life, he has conducted ethnographic fieldwork in multiple online communities. \u003cp\u003e\u003c\/p\u003e Cameron D. Lippard is an Associate Professor of Sociology at Appalachian State University in Boone, North Carolina. His teaching and research interests are in social inequality, focusing on the social problems and racialization Latino immigrants face while living in the American South. Recent publications include two books: \u003ci\u003eBuilding Inequality: Race, Ethnicity, and Immigration in the Atlanta Construction Industry\u003c\/i\u003e and \u003ci\u003eBeing Brown in Dixie: Race, Ethnicity, and Latino Immigration in the New South.\u003c\/i\u003e He also has researched the connections between immigrant labor and growing industries in the American South including the construction, meatpacking, and Christmas tree industries. \u003cbr\u003e","brand":"West Virginia University Press","offers":[{"title":"Default Title","offer_id":44449787216109,"sku":"9781943665686","price":39.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/8097\/6621\/products\/img_7a60d1c6-8c11-42c3-b377-01f86c74b812.jpg?v=1700313491","url":"https:\/\/sureshotbooks.com\/products\/untapped-exploring-the-cultural-dimensions-of-craft-beer-9781943665686","provider":"SureShot Books Publishing LLC","version":"1.0","type":"link"}