An Executive's Primer on the Strategy of Social Networks

This book defines social networking and social capital and helps you understand the relationship between them. Learn how to leverage the logic and structure of social networks through extensive discussions of current successful models in action and enhance your strategies and competitive advantage. This book is a single concise resource that covers both social network and social capital and helps you understand the relationship between them.

Author: Mason Carpenter
Publisher: Business Expert Press
Published: 06/01/2009
Pages: 114
Binding Type: Paperback
Weight: 0.39lbs
Size: 9.00h x 6.00w x 0.27d
ISBN13: 9781606490297
ISBN10: 160649029X
BISAC Categories:
- Business & Economics | Management | General
- Business & Economics | Leadership
- Business & Economics | Business Communication | General