America’s elite have been using cash value life insurance to stockpile wealth for centuries. Used correctly, it is better described as a personal bank on steroids, and a financial bunker for tough times.

To be clear, this book is not about the typical garbage peddled by most insurance agents. Rather, an alternative to the risky investment strategies taught by Wall Street.

It details a highly efficient form of cash value life insurance designed to supercharge your savings and stockpile wealth. A product so powerful it’s responsible for the success of Walt Disney, JC Penney, Ray Kroc, and thousands of others.

Here's what you'll discover:

•How the wealthy use this vehicle to create more wealth, take less risk, and create predictable income they can't outlive

•Why banks and corporations place billions of dollars in this powerful vehicle

•How I earned over 300 percent returns leveraging my life insurance policies

•How you can create a safe, predictable foundation to enhance every financial decision you make

•How to win with taxes and keep more of the money you make

While the information compiled into this book is valuable, you'll also find three case studies that show you exactly how it works. You'll be able to visually see how it grows, how it's accessed, as well as the future income that can be taken.

Influencers of this book are Nelson Nash, his book "Becoming Your Own Banker: Unlock the Infinite Banking Concept"; Pamela Yellen, her book "Bank on Yourself"; Dwayne Burnell, his book "Financial Independence in the 21st Century - Life Insurance * Utilize the Infinite Banking Concept * Compliment Your 401K - Retirement Planning With Permanent Whole Life versus Term or Universal - Create Financial Peace"; and my Father Dan Thompson, and his book "The Banking Effect: Acquiring wealth through your own Private Banking System."

I was introduced to these financial strategies at a young age, and this is book represents the effort and energy on both the part of everyone of my mentors, these authors here, as well as my own diligence in learning about and implementing these very same strategies into my personal finances.

This book is designed to simplify some of the concepts surrounding cash value life insurance, such as Infinite Banking and Bank on Yourself, and make them easier to understand, stripping them down to the core benefits of cash value life insurance.

Binding: Paperback

Physical Info: 70 pages

Publish Date: 1 January 2014

Selling insurance can be a lucrative career, but few people really make it. Jessi Park is one of them. In just four years, she went from scraping by on unemployment to a top sales agent to opening her own agency. But her journey to success wasn't an easy one. If you're looking for a truthful guide to the industry, you've found it. This book honestly explains how she got to the top and all of the lessons that she's learned along the way.

Soul Beneficiary is part tell-it-straight on selling insurance, part guide to shifting your mindset. Jessi reveals not only the daily grind she went through to make it up the ladder and escape the poverty-debt cycle but the mindset she had to manifest her own success. The insurance industry offers a unique opportunity for anyone to uplift themselves through hard work. This book will give you the tools to do it.

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Who do you trust to make what could be life-altering decisions on your behalf? Who do you trust to handle your finances, if you're no longer able? Do you have any idea where to start in order to protect yourself?

In today's era of modern healthcare, there is a very real possibility that, at some point, you will be admitted to a hospital, whether it is a life-threatening crisis or you simply need routine tests performed.

Patient Advocacy Matters, the Ultimate "How-To" Guide is a resource, a vital tool to equip, empower and educate consumers who wish to protect their life, their health, their rights and/or that of their loved ones as it pertains to healthcare and finances.

Use this resource to guide you along the path to:

• Know your medical rights for different situations
• The reason you need a medical power of attorney and a financial proxy
• When it's time to ask for help
• The difference between a private patient advocate vs other "patient" advocates and why it's important to know the difference
• How nurse advocates can be there at a critical stage to advocate on your behalf

No one intends to be unprepared in these situations, we simply never imagine them happening before we have time to put our affairs in order. Patient Advocacy Matters delivers all you need to help you plan for the unforeseen should you become incapacitated.

As you read through Patient Advocacy Matters, you will quickly understand why this guide must be your primary resource for the answers you need to ensure your preparedness for whatever lies ahead. No stone is left unturned in this guide and you will be glad to have this vital tool to help you organize your affairs in the event that you suffer a medical catastrophe and are unable to advocate for yourself.

Trillions of dollars spent every year, billions wasted, and all of it at the expense of American families. This reality is the American healthcare economy.

For you, an employee of the healthcare ecosystem, the current state of the healthcare economy poses an opportunity. This industry was created by humans, which means it can be fixed by humans too. Unlike a rare disease with an unknown pathology, healthcare has known variables and processes-and you hold the power to change it.

Countless books describe the problems with American healthcare today. In Rich & Dying, Jeb explains the problems and provides a framework for real, comprehensive solutions. Throughout his decorated career, Jeb and his teams have saved the industry billions in avoidable expenditures. For Jeb, it still isn't enough. With numerous vantage points from across the industry, he's able to look beyond point-based solutions that provide episodic relief and instead propose a new way of thinking about the system. Join this important conversation, learn how to untangle the web of inefficiencies, and discover the role you play in making healthcare effective, affordable, and user-friendly for all Americans.

About the Author
Stanley McChrystal retired in July 2010 as a four-star general in the U.S. Army. His last assignment was as the commander of the International Security Assistance Force and as the commander of the U.S. forces in Afghanistan. He had previously served as the director of the Joint Staff and as the commander of the Joint Special Operations Command. The author of My Share of the Task, Team of Teams, and Leaders, he is currently a senior fellow at Yale University's Jackson Institute for Global Affairs and the cofounder of the McChrystal Group, a leadership consulting firm.

American car companies are continually striving to innovate changes in how we see, operate, and make connections with cars. The classic car market taps into a simpler time and invokes a feeling of nostalgia. Mustangs are undoubtedly among the most popular classic cars-they were a hit right off the production line, and 56 years later, they still rank among the top-selling cars and are recognized as a household name. Ford's first pony car remains one of the longest-running sports car nameplates in the United States, second only to the Chevy Corvette. The Mustang has set records time and again with its sales, building on its reputation as the classic car that made its way to American homes.

These milestones helped perpetuate the nostalgic standing that draws people to the pony car. The Mustang has left an imprint on the hearts and minds of many Americans, whether it was a memorable first car experience, the project car that brought people together, or memories created while cruising, parking, or doing burn-outs.

It appeals to consumers for other reasons too. At its inception, the Mustang brought a race-care level of performance and speed to the average American. While suburbia was enjoying upward mobility, car lovers were introduced to an affordable sports car that was also easy to work on. Those defining characteristics-accessible, fast, and affordable-continue to shape Ford's marketing strategy to this day.

The Mustang's performance is wrapped up in the ideals of American individualism. A variety of appealing and performance-enhancing trim options from the factory, plus an endless supply of after-market parts, ensure that you can modify and customize to your heart's content. Whether it's the performance you are after, sentiment, or just an affordable sports car, the Ford Mustang surely fits the bill.

The array of Mustangs produced in its lifetime via creative collaborations, advertising promotions, fan-club upgrades, and even Ford's own special projects are too numerous to detail in a single publication. Anyone, from the most fervent enthusiasts to Camaro owners can appreciate this fun collection of Mustang morsels. Or if your intent is to impress your next date or occupy time on the porcelain throne, we hope you enjoy this trivia book!

Click "Buy Now" To Get Your Copy Today!

About the Author
Dr. Elisabeth Rosenthal was for twenty-two years a reporter, correspondent, and senior writer at The New York Times before becoming the editor in chief of Kaiser Health News, an independent journalism newsroom focusing on health and health policy. She holds an MD from Harvard Medical School, trained in internal medicine, and has worked as an ER physician. She lives in New York City and Washington, DC.

Updated for 2021, Trivium Test Prep's unofficial, NEW PERT Study Guide 2021-2022: Exam Prep Review and Practice Questions for the Florida Postsecondary Education Readiness Test isn't your typical exam prep Because we know your time is limited, we've created a product that goes beyond what most study guides offer. With PERT Study Guide 2021-2022, you'll benefit from a quick but total review of everything tested on the exam with current, real examples, graphics, and information. These easy to use materials give you that extra edge you need to pass the first time.

FLDOE was not involved in the creation or production of this product, is not in any way affiliated with Trivium Test Prep, and does not sponsor or endorse this product.

Trivium Test Prep's PERT Study Guide 2021-2022 offers:

• A full review of what you need to know for the PERT exam
• Practice questions for you to practice and improve
• Test tips to help you score higher

Trivium Test Prep's PERT Study Guide 2021-2022 covers:

• Math
• Reading
• Writing

...and includes a FULL practice test

About Trivium Test Prep

Trivium Test Prep is an independent test prep study guide company that produces and prints all of our books right here in the USA. Our dedicated professionals know how people think and learn, and have created our test prep products based on what research has shown to be the fastest, easiest, and most effective way to prepare for the exam. Unlike other study guides that are stamped out in a generic fashion, our study materials are specifically tailored for your exact needs.

We offer a comprehensive set of guides guaranteed to raise your score for exams from every step of your education; from high school, to college or the military, to graduate school. Let our study guides guide you along the path to the professional career of your dreams

Practice management is often misunderstood. The Advisor Playbook will take the mystery away.

Practice management is confused with marketing, or is limited to strategizing about branding, or simply equated to old-school salesmanship.

Practice management is how you build an organized toolbox of all your processes - branding, marketing, service activities, core functions - and constantly tune and keep that toolbox efficient and effortless. It's a network of interrelated skills, processes and strategies that build value in a business while making it manageable, scalable and ensuring the owner runs the business and not the other way around.

Duncan MacPherson and Pareto Systems have been in the forefront of practice management in the realm of the professional advisor for a quarter-century. Chris Jeppesen of First Trust brings his own decades of professional knowledge to the table. The processes in The Advisor Playbook have grown over those years, through constant refinement and improvement. They'll help you to perform that same refinement and improvement on your business, and regain liberation and order in your personal and professional life.

As you progress through the book, you'll realize that each process is implemented in synergy with every other. Referrals are influenced by your service which is influenced by your process, which is influenced by your philosophy, which is influenced by your ideal client definition, life and business goals. Nothing exists in a vacuum, and everything is, in the end, focused on a single unwavering goal: To build real, advocate relationships with your ideal clients that will generate both growth through referrals and the capacity for that growth.

How you are perceived is key in every step of that circle, and readers who take on board what the Playbook outlines will come away with an understanding of how they are perceived, how to cast themselves as a consultant with a process rather than a salesperson with a quota, and will set a constantly rising bar for their own success.

You'll be amazed at how common-sense most of the processes and strategies seem, and probably horrified at how often you've wandered from the path or failed to implement them due to a lack of clarity or simple distraction.

The Playbook will guide you to an actionable plan and process that makes going to work a positive experience, and a positive investment.

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About the Author
Suze Orman is a two-time Emmy Award-winning television host, the author of ten consecutive New York Times bestsellers, and one of the top motivational speakers in the world today.

New York Times bestseller
Business Book of the Year--Association of Business Journalists

About the Author

Dr. Marty Makary is a professor at the Johns Hopkins School of Medicine and Bloomberg School of Public Health and the author of the New York Times bestseller, Unaccountable. He is a leading voice for physicians in The Wall Street Journal, The New York Times, and USA Today, and is Editor-in-Chief of Medpage Today. Marty has published extensively on medical innovation, quality measurement, special issues of vulnerable populations, and health care costs. He served in leadership roles at the W.H.O. and has been elected to the National Academy of Medicine. He leads several national grants on health care transparency and the re-design of health care. Marty is the chief of the Johns Hopkins Center for Islet Transplantation Surgery and is the recipient of the Nobility in Science Award from the National Pancreas Foundation. Previously he served as founding director of the Johns Hopkins Center for Surgical Trials and Outcomes Research. Marty currently serves as chair of the advisory board of African Mission Healthcare. He lives in the Washington, DC area.

Medicare made simple

Medicare brings valuable benefits to more than 58 million people and growing, but most of us don't even know the basics of how Medicare can work best for us. That's where Medicare For Dummies, 4^th Edition comes in, explaining how this complex system functions and helping you confidently navigate your way through the maze to get the most out of your coverage.

This indispensable resource untangles Medicare in friendly, straightforward language. Step by step, you'll learn when and how to enroll, ways to avoid costly mistakes, and how to find the plan that brings the most benefit to you and your family.

• Reduce out-of-pocket expenses
• Know your rights and protections
• Choose the best policy for you

Using this reassuring and comprehensive guide, you'll be able to get the answers to all your questions, find guidance on how to act--and then get on with getting the benefits you need.

About the Author

Patricia Barry is a recognized authority on Medicare who has written extensively about the program for consumers. For nearly two decades, as a senior editor of AARP's publications, she wrote hundreds of articles on Medicare and served as the online "Ask Ms. Medicare" columnist, answering thousands of questions sent by Medicare beneficiaries across the nation.

Updated for 2021, Trivium Test Prep's unofficial, NEW Property and Casualty Insurance License Exam Study Guide 2020-2021: P&C Exam Prep Book with Practice Test Questions isn't your typical exam prep Because we know your time is limited, we've created a product that goes beyond what most study guides offer. With Property and Casualty Insurance License Exam Study Guide 2020-2021, you'll benefit from a quick but total review of everything tested on the exam with current, real examples, graphics, and information. Imagine having your study materials on your phone or tablet Now you don't have to, because Trivium Test Prep's NEW Property and Casualty Insurance License Exam Study Guide 2020-2021 comes with FREE online resources, including: practice questions, online flashcards, study "cheat" sheets, and 35 tried and tested test tips. These easy to use materials give you that extra edge you need to pass the first time.

No state was involved in the creation or production of this product, is not in any way affiliated with Trivium Test Prep, and does not sponsor or endorse this product.

Trivium Test Prep's Property and Casualty Insurance License Exam Study Guide 2020-2021 offers:

• A full review of what you need to know for the Property and Casualty Insurance License exam
• Practice questions for you to practice and improve
• Test tips to help you score higher

Trivium Test Prep's Property and Casualty Insurance License Exam Study Guide 2020-2021 covers:

• General Insurance Concepts
• Insurance Basics
• Property Insurance Basics
• Types of Property Insurance
• Casualty Insurance Basics
• Types of Casualty Insurance
• Other Types of Policies
• Insurance Regulation

...and includes a FULL practice test

About Trivium Test Prep

Trivium Test Prep is an independent test prep study guide company that produces and prints all of our books right here in the USA. Our dedicated professionals know how people think and learn, and have created our test prep products based on what research has shown to be the fastest, easiest, and most effective way to prepare for the exam. Unlike other study guides that are stamped out in a generic fashion, our study materials are specifically tailored for your exact needs.

We offer a comprehensive set of guides guaranteed to raise your score for exams from every step of your education; from high school, to college or the military, to graduate school. Let our study guides guide you along the path to the professional career of your dreams

About the Author
Lawrence G. McMillan is a professional trader and the author of the bestselling Options as a Strategic Investment. He appears regularly on CNBC and Bloomberg TV, and is the recipient of the prestigious Sullivan Award due to his contribution to the growth and integrity of the US options markets. He is founder and president of McMillan Analysis Corporation.

While it is a superior self-learning guide for students on their own, ICD-10-CM Quick Learn also is an exceptional auxiliary tool for teachers in the classroom environment. Updated for 2021.

Several learning strategies are combined to make this the easiest and most interesting way for students to gain and retain critical knowledge and give them practical experience from the very beginning. The approach is informal and friendly with a variety of scenario based practice exercises that keep the student fully engaged. The exercises are followed by immediate feedback. Scenario-based questions add interest and keep the student's attention. Important information is reviewed several times in varying formats including Quick Quizzes and Chapter Quizzes, eliminating the need for rote memorization and repetitiveness utilized in older style textbooks.

The Basic Concepts chapter explains the structure and conventions in the ICD-10-CM code book. Each chapter in ICD-10-CM Quick Learn exactly follows the chapters in the ICD-10-CM by chapter number and name. Teachers may choose to use the Half-Time Review and Final Review as exams, or the review questions can form the basis of instructor-generated tests.

This Quick Learn Guide can be used in the classroom, assigned as homework, or a combination of the two methods. Each chapter reviews and builds upon the important information contained in the prior chapters. It combines humor, illustrations and a high-level of interaction, combining repetition with novelty in order to maximize learning.

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Build Your Human Equity Line of Credit(TM) is not just about money, but also about the strategies before making money. You must begin with the end in mind. Most people still manage money with habits they established in their youth. Either we learned from our parents or we learned on our own. We are all taught to work for money, but not how to manage it. By the time we learn the need for growing money, time has escaped us and we are into the future.

Build Your Human Equity Line of Credit(TM) is a guide to create a "Positively Selfish" position on building a financial foundation you can stand on. It may take a bit of sacrifice in learning, but as with any goal, you start off slow, address habits, and then, over time, you have a financial foundation and have developed strategies to grow your income. It will allow you to get through days, weeks, and years of life events and unforeseen circumstances during your lifetime, whether positive or negative. The goal is to create your best lifetime for you, your family, and generations to come.

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Why has medical care become so complicated--and expensive? Not very long ago, an individual would visit a doctor to be treated for an illness that could not be "cured" by one of Grandma's "recipes." Whether it was a sore throat, earache, or digestive pain, Grandma usually had some homespun "medicine" to deal with a common health issue. And if Grandma's "medicine chest" was not able to deal with a family member's illness, a neighborhood doctor was usually available to treat working families at his office, or he would make a house call for a reasonable fee.

Fast-forward to today. Is the current system of providing medical care, namely, through employer-based insurance, Medicare, Medicaid, and Obamacare, the optimal methods to provide high-quality, low-cost care to all Americans?

The answer is a resounding no.

Universal Medical Care from Conception to End of Life: The Case for a Single-Payer System explains why the current system of employer-based insurance and government programs such as Medicare, Medicaid, and Obamacare are financially untenable and yields less than optimal outcomes for patients. Yet there are calls for more top-down approaches to medical care, most notably by Senator Bernie Sanders, who has campaigned for the presidency on a Medicare for All program, essentially putting all Americans under one medical umbrella, where the government would set all the parameters for medical care.

Under the individual single-payer system outlined in Sabrin's manifesto, every American adult would be in charge of his or her medical coverage. There would be no more conflicts regarding insurance companies or the government paying for abortion, contraception, and other controversial medical procedures and medications. In a free market, every adult--the single payer--would pay for what he/she needs to achieve optimal health.

Facing Danger guides cross-cultural workers through a biblical discussion on risk, providing a spiritual and practical framework for working through cross-cultural risk assessment and management. In this book, Anna E. Hampton discusses:

• Four connections related to risk between the Old and New Testaments.
• Essential elements of cross-cultural risk assessment and management.
• Balancing the tension between the leading of the Holy Spirit, wise stewardship, and God's invitation to risk.
• Twelve risk myths often repeated to those who have a cross-cultural calling.
• A guide to writing a personal conviction on cross-cultural risk.
• Working through a systematic action plan on risk that integrates spirituality, faith, emotions, stewardship, and practical danger assessment.

After living for almost a decade in the high-risk and dangerous environment of Afghanistan, Facing Danger works through how Anna attempted to raise her children without emotional and long-term trauma while simultaneously living out her calling to partner in a divine endeavor in a hostile culture. This is the real world where a biblical understanding of risk must work.

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Two fundamentally different philosophies for retirement income planning, which I call probability-based and safety-first, diverge on the critical issue of where a retirement plan is best served: in the risk/reward trade-offs of a diversified and aggressive investment portfolio that relies primarily on the stock market, or in the contractual protections of insurance products that integrate the power of risk pooling and actuarial science alongside investments.

The probability-based approach is generally better understood by the public. It advocates using an aggressive investment portfolio with a large allocation to stocks to meet retirement goals. My earlier book How Much Can I Spend in Retirement? A Guide to Investment-Based Retirement Strategies provides an extensive investigation of probability-based approaches. But this investments-only attitude is not the optimal way to build a retirement income plan.

There are pitfalls in retirement that we are less familiar with during the accumulation years. The nature of risk changes. Longevity risk is the possibility of living longer than planned, which could mean not having resources to maintain the retiree's standard of living. And once retirement distributions begin, market downturns in the early years can disproportionately harm retirement sustainability. This is sequence-of-returns risk, and it acts to amplify the impacts of market volatility in retirement. Traditional wealth management is not equipped to handle these new risks in a fulfilling way. More assets are required to cover spending goals over a possibly costly retirement triggered by a long life and poor market returns. And yet, there is no assurance that assets will be sufficient. For retirees who are worried about outliving their wealth, probability-based strategies can become excessively conservative and stressful.

This book focuses on the other option: safety-first retirement planning. Safety-first advocates support a more bifurcated approach to building retirement income plans that integrates insurance with investments, providing lifetime income protections to cover spending. With risk pooling through insurance, retirees effectively pay an insurance premium that will provide a benefit to support spending in otherwise costly retirements that could deplete an unprotected investment portfolio.

Insurance companies can pool sequence and longevity risks across a large base of retirees, much like a traditional defined-benefit company pension plan or Social Security, allowing for retirement spending that is more closely aligned with averages. When bonds are replaced with insurance-based risk pooling assets, retirees can improve the odds of meeting their spending goals while also supporting more legacy at the end of life, especially in the event of a longer-than-average retirement.

We walk through this thought process and logic in steps, investigating three basic ways to fund a retirement spending goal: with bonds, with a diversified investment portfolio, and with risk pooling through annuities and life insurance. We consider the potential role for different types of annuities including simple income annuities, variable annuities, and fixed index annuities. I explain how different annuities work and how readers can evaluate them. We also examine the potential for whole life insurance to contribute to a retirement income plan.

When we properly consider the range of risks introduced after retirement, I conclude that the integrated strategies preferred by safety-first advocates support more efficient retirement outcomes. Safety-first retirement planning helps to meet financial goals with less worry. This book explains how to evaluate different insurance options and implement these solutions into an integrated retirement plan.

With so many books to read and so little time to read, why do you want to pick up Persuasive Selling for Relationship Driven Insurance Agents? Simple, because you want to help your insurance clients and boost your sales at the same time.

"Persuasive Selling is a rare find, uncomplicating the intricate process of relationship sales with streamlined principles of human psychology. It's a gem." - Robert B. Cialdini, Ph.D., author of Influence Science and Practice

But don't be mistaken, this book is for more than just insurance agents. Anyone, agency or company, in the industry will benefit from reading Persuasive Selling for Relationship Driven Insurance Agents. Why? Because we all have to sell ourselves and our ideas. Even if you're not in insurance you'll benefit from understanding the sales process and how to ethically persuade at every step.

"Your basic recipe in this book is how to have winning relationships. Certainly, influencing people is part of that for many roles, but Brian's message is as important to a spouse, parent, child, bricklayer, janitor, lawyer, etc., as it is to someone selling insurance." - Dean Hildebrandt, President, Assurex Global

Insurance is a noble industry because it serves two primary functions: 1) insurance helps people get back on their feet after something bad has happened, and 2) insurance stimulates our economy. Despite those noble functions, buying insurance isn't a "feel good" purchase like getting a new car, big screen television, or buying a new home. Unlike those, you hope you never have to use your insurance products. That makes insurance a necessary evil in the eyes of many people, an expense most would rather do without.

As an insurance agent you have a lot going against you. But there's hope When you understand the psychology of persuasion - what causes one person to say yes to another - helping people fill their insurance needs becomes much easier.

"Brian Ahearn understands the insurance business and what it takes to win as an agent." - Tony Burkhart, President, Burkhart Insurance Agency, Inc.

What will you get from reading this book? Here is just a sampling of what you'll learn:

• Learn scientifically proven psychology that will make it easier for clients to say yes to the protection you know they need.
• Find out what psychology is best to use during each step of the sales cycle.
• See how to DEAL with different personality types.
• Understand how to build relationships quicker, easily deal with objections, and close more sales without coming across as "salesy".
• Learn from real world insurance examples and case studies.

Read this book to increase your book of business, create an easier sales process, and actually enjoy working with your clients.

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Value is created in an industry when quality and experience are balanced with an appropriate cost. Until recently, though, value creation through improved quality and/or experience has not been an intentional priority of healthcare.

A major cause of our misguided efforts is our disconnected volume-based, fee for service healthcare model, paid by a third party that is not the actual consumer of the services and that only incentivizes price and volume. This disconnect of purpose and priorities leaves patients, providers, and staff to feel like widgets, commodities, and cogs in the healthcare delivery machine we have operated since the early 20th century.

As the healthcare costs in the US continue to go up without an offsetting rise in quality outcomes or patient (or provider) experience, the quest for value has begun. This book explores the key differences between a volume-based health system versus one focused on value, and it offers a framework for value creation, based on the principles of Population Health Management.

Patient risks need to be identified, individualized plans of care must be built, and the execution of the plan must be performed in a communicative and collaborative manner, longitudinally supporting and guiding the patient using an appropriate application of relationship and technology.

By active creation of value in healthcare, we can rein in costs while improving quality outcomes and experience of the patients and providers. Such a system will allow patients to feel cared for as we guide them on their path toward the optimization of their health and well-being.

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Would understanding how people typically think and behave beforeyou engage in a difficult conversation, tough negotiation, or make a simple request be helpful? Of course. Brian Ahearn's new book, Influence PEOPLE, explores the science behind the influence process--what drives people to take the actions you want them to take, without manipulation or trickery.

Throughout the book you'll learn how to influence PEOPLE, in the workplace, at home, and in social interactions. This book isn't about changing people's minds or simply convincing them what you want them to do is right. It's much more than that; it's about changing people's behavior. Positive thoughts, and even agreement from others, only go so far--and seldom lead to a change in behavior. This book will help you bridge the gap between good intentions and actions.

With more than 30 years of business experience and 15 years studying the influence process, Brian Ahearn shares with you the good, the bad and the ugly when it comes to moving people to action.

• Tired of hearing prospective clients say they need to "think it over" when you make a proposal?
• Ever leave a situation only to find yourself thinking, "I should have said..."? It does you little good to come up with the right word or phrase after the moment has passed.
• Does trying to gain consensus with your co-workers or team bear a striking resemblance to herding cats?

Here's just a handful of thought-provoking things you'll learn:

• How a major insurance company quickly recovered from a $700,000 mistake using Post It(TM) notes.
• Why J.C. Penney's move to simplified pricing was a disaster despitebeing conceived by some very smart marketing executives.
• How Bernie Madoff "made off" with our money.
• The unrecognized power of saying thanks and responding properly to thanks.
• How persuasion can help double your response rate at half the cost.

Only 20 people in the world hold the Cialdini Method Certified Trainer^(R) designation and Brian Ahearn is one of the chosen few. He illustrates the practical application of the principles of influence popularized by Robert Cialdini in his bestselling books Influence: Science and Practice.

After reading Influence PEOPLE, Cialdini wrote: "Influence PEOPLE is a treasure trove of instructive and entertaining personal accounts, informative research results, and extraordinarily useful tips for becoming consistently more influential. It shouldn't be missed."

Dave Lakhani, author of Persuasion: The Art of Getting What You Want and Subliminal Persuasion said: "In Influence PEOPLE, Brian breaks persuasion down into manageable and easy to use chunks that anyone can learn and apply. He takes an idea that can be as complex as you'd like to make it and helps you learn in a fun, easy style."

Don't wait any longer Get your copy of Influence PEOPLE today. You can start applying the strategies immediately and see how seemingly small adjustments to your communications can have outsized impact. It's all about seizing those Powerful Everyday Opportunities to Persuade that are Lasting and Ethical.

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Value is created in an industry when quality and experience are balanced with an appropriate cost. Until recently, though, value creation through improved quality and/or experience has not been an intentional priority of healthcare.

A major cause of our misguided efforts is our disconnected volume-based, fee for service healthcare model, paid by a third party that is not the actual consumer of the services and that only incentivizes price and volume. This disconnect of purpose and priorities leaves patients, providers, and staff to feel like widgets, commodities, and cogs in the healthcare delivery machine we have operated since the early 20th century.

As the healthcare costs in the US continue to go up without an offsetting rise in quality outcomes or patient (or provider) experience, the quest for value has begun. This book explores the key differences between a volume-based health system versus one focused on value, and it offers a framework for value creation, based on the principles of Population Health Management.

Patient risks need to be identified, individualized plans of care must be built, and the execution of the plan must be performed in a communicative and collaborative manner, longitudinally supporting and guiding the patient using an appropriate application of relationship and technology.

By active creation of value in healthcare, we can rein in costs while improving quality outcomes and experience of the patients and providers. Such a system will allow patients to feel cared for as we guide them on their path toward the optimization of their health and well-being.

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Jonathan Cohn's The Ten Year War is the definitive account of the battle over Obamacare, based on interviews with sources who were in the room, from one of the nation's foremost healthcare journalists.

About the Author
JONATHAN COHN is a senior national correspondent at HuffPost, where he covers politics and policy. A former senior editor at the New Republic, he has written for the New York Times, Atlantic, and Self, among others. He has won several awards and was called "one of the nation's leading experts on health policy" by the Washington Post. A graduate of Harvard, Jonathan grew up in Florida and lived for years in the Boston area before moving to Ann Arbor, Michigan, where he lives with his family.

About the Author
PETER L. BERNSTEIN is President of Peter L. Bernstein, Inc., economic consultants to institutional investors. Mr. Bernstein is the author of six books in economics and finance, including the bestselling Capital Ideas: The Improbable Origins of Modern Wall Street, as well as many articles in the professional and popular press. He is the Editor of The Portable MBA in Investment (Wiley) and was the Founding Editor of The Journal of Portfolio Management.