Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech by Smith, Brian
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Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech by Smith, Brian

Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech

Practical Inspiration Publishing
Price:
$25.00

Description

Brand Therapy is a "how to" book for brand teams in the pharma and medtech sectors. It describes when and how to use a selection of strategic planning tools.

Author: Brian Smith
Publisher: Practical Inspiration Publishing
Published: 01/25/2018
Pages: 212
Binding Type: Paperback
Weight: 1.04lbs
Size: 8.00h x 8.00w x 0.55d
ISBN13: 9781788600057
ISBN10: 1788600053
BISAC Categories:
- Business & Economics | Industries | Pharmaceutical & Biotechnology
- Business & Economics | Marketing | Industrial

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