Critical Modalities: Six Theorists on Communication, Media Criticism, Humor, The Semiotics of Blondeness, Advertising, Gender, Tourism and


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Description

This book has material dealing with communication theories, media criticism, humor, semiotics (applied to blonde hair), advertising, gender and consumer culture. It is written in an accessible style and has a number of drawings by the author to make it more visually appealing. It is designed to be used in courses dealing with communication, media, cultural studies, and related concerns.

Author: Arthur Asa Berger
Publisher: Createspace Independent Publishing Platform
Published: 09/09/2015
Pages: 124
Binding Type: Paperback
Weight: 0.39lbs
Size: 9.02h x 5.98w x 0.26d
ISBN13: 9781517053246
ISBN10: 1517053242
BISAC Categories:
- Social Science | Media Studies

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