Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution

The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else--probably better and cheaper.

Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. But as Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years--making changes on the fly while fending off challenges from every quarter.

Author: Geoffrey A. Moore
Publisher: Portfolio
Published: 06/01/2008
Pages: 304
Binding Type: Paperback
Weight: 0.62lbs
Size: 8.46h x 5.50w x 0.79d
ISBN13: 9781591842149
ISBN10: 159184214X
BISAC Categories:
- Business & Economics | Structural Adjustment
- Business & Economics | Management | General
- Business & Economics | Skills

About the Author
Geoffrey A. Moore, Ph.D. is an author and business consultant. He has consulted for such notable companies as Salesforce, Microsoft, Aruba, and Intel. He studied literature at Stanford University and the University of Washington. His works include Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, Inside the Tornado, and Escape Velocity.