Global Business Strategy

Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.

Author: John A. Pearce II, Cornelis a. de Kluyver
Publisher: Business Expert Press
Published: 05/15/2021
Pages: 150
Binding Type: Paperback
Weight: 0.85lbs
Size: 9.00h x 6.00w x 0.60d
ISBN13: 9781637420423
ISBN10: 1637420420
BISAC Categories:
- Business & Economics | Strategic Planning
- Business & Economics | Management | General
- Business & Economics | International | General

About the Author
Dr. Cornelis A. ("Kees") de Kluyver is professor emeritus and former dean and James and Shirley Rippey distinguished professor at the Lundquist College of Business at the University of Oregon. His authored books include Strategic Management: An Executive Perspective (with John a. Pearce II, Business Expert Press, 2015), Strategy: A View from the Top (with John A. Pearce II, Prentice Hall, now in its fourth edition and translated in Spanish, Portuguese, Japanese, Korean, and Chinese), A Primer on Corporate Governance (Business Expert Press, 2013, in its second edition), and Fundamentals of Global Strategy: A Business Model Approach (Business Expert Press, 2010). Dr. de Kluyver is listed in Cambridge's Who's Who.