How Pleasure Works: The New Science of Why We Like What We Like


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Description

Why is an artistic masterpiece worth millions more than a convincing forgery? Pleasure works in mysterious ways, as Paul Bloom reveals in this investigation of what we desire and why. Drawing on a wealth of surprising studies, Bloom investigates pleasures noble and seamy, lofty and mundane, to reveal that our enjoyment of a given thing is determined not by what we can see and touch but by our beliefs about that thing's history, origin, and deeper nature.

Author: Paul Bloom
Publisher: W. W. Norton & Company
Published: 06/01/2011
Pages: 302
Binding Type: Paperback
Weight: 0.53lbs
Size: 8.19h x 5.50w x 1.07d
ISBN13: 9780393340006
ISBN10: 0393340007
BISAC Categories:
- Psychology | Cognitive Psychology & Cognition
- Psychology | Emotions