Description
In this entertaining behind-the-scenes account, Paul Midler tells us all that is wrong with our effort to shift manufacturing to China. Now updated and expanded, Poorly Made in China reveals industry secrets, including the dangerous practice of quality fade--the deliberate and secret habit of Chinese manufacturers to widen profit margins through the reduction of quality inputs. U.S. importers don't stand a chance, Midler explains, against savvy Chinese suppliers who feel they have little to lose by placing consumer safety at risk for the sake of greater profit. This is a lively and impassioned personal account, a collection of true stories, told by an American who has worked in the country for close to two decades. Poorly Made in China touches on a number of issues that affect us all.
Author: Paul Midler
Publisher: Wiley
Published: 01/11/2011
Pages: 272
Binding Type: Paperback
Weight: 0.71lbs
Size: 8.94h x 6.12w x 0.81d
ISBN13: 9780470928073
ISBN10: 0470928077
BISAC Categories:
- Business & Economics | International | Marketing
About the Author
PAUL MIDLER has over twenty years of experience related to Asia, and in his manufacturing career, he has worked directly with hundreds of Chinese suppliers in a broad range of industries. He holds an MBA from the Wharton School of Business and a master's in international studies from the University of Pennsylvania's Lauder Institute. Poorly Made in China is his first book.
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