Description
Danesi's introduction to popular culture takes students through major forms of media to explore a vast array of cultural theories. The fifth edition features updated coverage on social media and digital cultures, including those surrounding memes, video games, virtual reality, and streaming services.
Author: Marcel Danesi
Publisher: Rowman & Littlefield Publishers
Published: 01/15/2023
Pages: 354
Binding Type: Paperback
Weight: 1.05lbs
Size: 9.00h x 6.00w x 0.74d
ISBN13: 9781538171301
ISBN10: 1538171309
BISAC Categories:
- Social Science | Popular Culture
- Social Science | Anthropology | Cultural & Social
- Language Arts & Disciplines | Communication Studies
About the Author
Marcel Danesi is professor of anthropology, semiotics, and communication theory at the University of Toronto. He is the author of several books, including the Concise Dictionary of Popular Culture.

