Pricing Photography: The Complete Guide to Assignment and Stock Prices

Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer's bookshelf.

Author: Michal Heron, David Mactavish
Publisher: Allworth
Published: 01/02/2013
Pages: 160
Binding Type: Paperback
Weight: 1.35lbs
Size: 8.40h x 10.90w x 0.60d
ISBN13: 9781581158885
ISBN10: 1581158882
BISAC Categories:
- Photography | Business Aspects
- Performing Arts | Business Aspects
- Business & Economics | Careers | Job Hunting