Description
Are you unable to make head or tail of your product's priorities? Is your MVP a dud?
Are you ready to banish all these problems out of existence?By popular demand, in this book bundle, we present to you Gary Metcalfe's best selling series Product Strategy. All the way from learning what a Product Strategy actually is to your marketing vision to developing succesful and relevant MVP's, this book will walk you all the way from A to Z
You will also learn the following:
- The risks you are probably unaware of.
- The best methods to mitigate and fix a bad product strategy.....fast
- Empathy mapping and how to get to know your customers via an important question.
- A full product lifecycle.....the right way.
- All about vanity metrics versus useful metrics.
- Market segmentation and the best practices to ensure proper feedback.
- The 4 validation techniques that you can immediately implement
and so much more
Here's what people are saying about the books in this bundle:
"Well presented and packed full of helpful information. I've found it very informative. By reading this book i have learned lot about the subject."- Jenny Flatoue, October 15, 2018
"A lot of the theory in the book will be familiar stuff for those in the field. All that said, well worth the time as a refresher. As product folks, we often get pulled down into the weeds and, while there's not a ton of groundbreaking ideas here, reading the book reminded me to pull my head up and practice more capital-P Product work day to day."- Franco Yorick, January 20, 2019
Right now, you can purchase the three books separately for $19.99 each....
OR
You can purchase this book for just $28.99 What's more, you will also get the ebook, absolutely free, when you purchase the paperback
So go ahead and join those who have gone Lean the right way
Click buy nowAuthor: Gary Metcalfe
Publisher: Independently Published
Published: 03/08/2019
Pages: 342
Binding Type: Paperback
Weight: 1.01lbs
Size: 9.00h x 6.00w x 0.71d
ISBN13: 9781799094029
ISBN10: 1799094022
BISAC Categories:
- Business & Economics | Quality Control
- Business & Economics | Marketing | General
- Business & Economics | Project Management
This title is not returnable