Sales Ethics: How To Sell Effectively While Doing the Right Thing

Do ethics pay? In an attempt to answer this question, the authors analyze the economic theories that might rehabilitate ethics in the world of sales and turn them into an effective tool for conducting negotiations. This book proposes a "bottom-up" approach that starts from an analysis of sales activities to build a business style that, if adopted by an entire organization, can make the difference thus enhancing the company's success. Italian culture provides a backdrop to the book; the authors reinterpret the particular nature of the country's economic and social fabric and integrate this into an approach to business that can create authentic relationships, shared prosperity and quality of life across other cultures. Sale Ethics stimulates the development of a self-entrepreneurial mind-set that is useful in any field, and provides a simple and effective method of capitalizing on your own talents while respecting others and at the same time garnering the rewards of ethical behavior.

Author: Alberto Aleo, Alice Alessandri
Publisher: Business Expert Press
Published: 05/20/2015
Pages: 212
Binding Type: Paperback
Weight: 0.72lbs
Size: 9.00h x 6.00w x 0.51d
ISBN13: 9781606499269
ISBN10: 1606499262
BISAC Categories:
- Business & Economics | Business Ethics

About the Author
Co-founder of Passodue, a consulting and training agency for sales management, marketing and leadership, Italy