Description
Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Discover his fixed principles and basic fundamentals that still prevail today.
Author: Claude C. Hopkins
Publisher: Stanford Inversiones Spa
Published: 02/14/2017
Pages: 76
Binding Type: Paperback
Weight: 0.44lbs
Size: 11.00h x 8.50w x 0.16d
ISBN13: 9781684112869
ISBN10: 1684112869
BISAC Categories:
- Business & Economics | Marketing | Direct
- Business & Economics | Consumer Behavior | General
- Business & Economics | Advertising & Promotion