Description
Chapter 1 Introduction: The Case for Speechwriting
Chapter 2 Speechmaking in the 21st Century
Chapter 3 The Beginning of Speechwriting
Chapter 4 Research and Theory on Speechwriting
Chapter 5 The Rhetorical Canons of Speechwriting
Chapter 6 Genres of Speechwriting
Chapter 7 How Speeches are Written
Chapter 8 Characterizing the Speaker
Chapter 9 Writing for the Ear
Chapter 10 Writing for the Eye: Pictures, Visions, and PowerPoint
Chapter 11 The Ethics of Speechwriting
Chapter 12 The Functions of Speechwriting in Contemporary Society
Chapter 13 The General Steps in the Speechwriting Process
Author: Jens E. Kjeldsen, Amos Kiewe, Marie Lund
Publisher: Palgrave MacMillan
Published: 03/26/2019
Pages: 202
Binding Type: Paperback
Weight: 0.57lbs
Size: 8.27h x 5.83w x 0.45d
ISBN13: 9783030036843
ISBN10: 3030036847
BISAC Categories:
- Political Science | History & Theory | General
- Social Science | Media Studies
- Language Arts & Disciplines | Linguistics | General
About the Author
Jens E. Kjeldsen is Professor of Rhetoric and Visual Communication at the University of Bergen, Norway.
Amos Kiewe is Professor of Communication and Rhetorical Studies at Syracuse University, USA.
Marie Lund is Associate Professor of Rhetoric at the Aarhus University, Denmark.
Jette Barnholdt Hansen (1966-2017) was Associate Professor of Rhetoric at the University of Copenhagen, Denmark.