Spent: Sex, Evolution, and Consumer Behavior

A leading evolutionary psychologist probes the unconscious instincts behind American consumer culture

Illuminating the hidden reasons for why we buy what we do, Spent applies evolutionary psychology to the sensual wonderland of marketing and perceived status that is American consumer culture. Geoffrey Miller starts with the theory that we purchase things to advertise ourselves to others, and then examines other factors that dictate what we spend money on. With humor and insight, Miller analyzes an array of product choices and deciphers what our decisions say about ourselves, giving us access to a new way of understanding-and improving-our behaviors to become happier consumers.

Author: Geoffrey Miller
Publisher: Penguin Books
Published: 05/25/2010
Pages: 384
Binding Type: Paperback
Weight: 0.70lbs
Size: 8.40h x 5.52w x 0.80d
ISBN13: 9780143117230
ISBN10: 0143117238
BISAC Categories:
- Business & Economics | Consumer Behavior | General
- Business & Economics | Economics | Macroeconomics
- Science | Life Sciences | Evolution

About the Author
Geoffrey Miller is an evolutionary psychologist and author of The Mating Mind. He was educated at Columbia and Stanford and is associate professor of psychology at the University of New Mexico. He lives in Albuquerque, New Mexico, with his wife, daughter and many products.