Description
We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst or manager, you will find ideas and techniques you can put to use in your practice.
Author: Whitney Quesenbery, Kevin Brooks
Publisher: Rosenfeld Media
Published: 04/01/2010
Pages: 298
Binding Type: Paperback
Weight: 0.95lbs
Size: 8.90h x 6.00w x 0.80d
ISBN13: 9781933820477
ISBN10: 1933820470
BISAC Categories:
- Computers | Internet | Web Design
- Computers | Design, Graphics & Media | General
- Computers | User Interfaces
This title is not returnable