Description
Strategic Account Strategy is designed to help corporations and businesses develop key/strategic and global account programs, and for individual key/strategic and global account managers to develop strategy and action programs for individual accounts. The volume comprises a set of frameworks in two books: Book 1 -The Strategic Account Program and Book 2 - Planning for Strategic Accounts.
Author: Noel Capon
Publisher: Wessex, Inc.
Published: 05/02/2011
Pages: 64
Binding Type: Paperback
Weight: 0.38lbs
Size: 11.00h x 8.50w x 0.13d
ISBN13: 9780983330011
ISBN10: 0983330018
BISAC Categories:
- Business & Economics | Marketing | General