The McGraw-Hill Guide to Starting Your Own Business: A Step-By-Step Blueprint for the First-Time Entrepreneur


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Description

The bestselling first edition of The McGraw-Hill Guide to Starting Your Own Business sold more than 75,000 copies, and took the reader step-by-step through the entire process of starting a new venture. This completely revised second edition once again shows entrepreneurs the keys to determining the best business opportunities, creating a business plan, and formulating a winning marketing strategy. In addition, it now profiles alternative sources of funding from SBA loans to angel investors and provides valuable do's and don'ts from over one hundred entrepreneurs.



Author: Stephen Harper
Publisher: McGraw-Hill Companies
Published: 06/30/2003
Pages: 240
Binding Type: Paperback
Weight: 0.90lbs
Size: 9.04h x 6.02w x 0.78d
ISBN13: 9780071410120
ISBN10: 0071410120
BISAC Categories:
- Business & Economics | New Business Enterprises
- Business & Economics | Small Business | General
- Business & Economics | Careers | General

About the Author

Stephen C. Harper, Ph.D. is a professor of management at the University of North Carolina at Wilmington and president of management consulting firm Harper and Associates, Inc.

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