Esports and the Media: Challenges and Expectations in a Multi-Screen Society


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Description

This book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world.

Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be learned through esports? What do the media gain from broadcasting esports? What is the relationship between social networks and esports? What are the main marketing strategies used in esports? What effect does communicative globalization have on the development of esports? What is the relationship between merchandising and esports? What do communication experts think about esports?

Offering clear insights into this rapidly developing area, this volume will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.

The Open Access version of this book has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license: https: //www.taylorfrancis.com/books/oa-edit/10.4324/9781003273691/esports-media-angel-torres-toukoumidis

Author: Angel Torres-Toukoumidis
Publisher: Routledge
Published: 07/04/2022
Pages: 118
Binding Type: Hardcover
Weight: 0.61lbs
Size: 8.50h x 5.44w x 0.38d
ISBN13: 9781032222653
ISBN10: 1032222654
BISAC Categories:
- Games & Activities | Video & Mobile
- Language Arts & Disciplines | Communication Studies
- Social Science | Media Studies

About the Author

Angel Torres-Toukoumidis completed his PhD in Communication under the research line 'Media Literacy' at the universities of Huelva, Seville, Málaga, and Cádiz. He is Principal Investigator of the first university games laboratory in Ecuador (GAMELAB-UPS http: //gamelab.ups.edu.ec/). He is also currently Lecturer at the Universidad Politécnica Salesiana, Ecuador.

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