Description
. . . An essential, unique, and thoroughly 'user friendly' instructional reference and guide that should be an integral part of every author and every publisher's professional book marketing plan instructional reference collection. - Midwest Book Review
Metadata Essentials: Proven Techniques for Book Marketing and Discovery provides clear and easy-to-implement recommendations so you can focus your efforts on the industry's most relevant metadata.
Based on direct feedback from retailers and librarians, Metadata Essentials unlocks insights into the value and real-life uses of the metadata you spend so many precious hours editing and curating. Because it does matter.
- Enhance the metadata that yields proven results
- Boost title discovery
- Increase online conversion rates
- Save time and money
Author: Jake Handy, Margaret Harrison
Publisher: Graphic Arts Books
Published: 06/05/2018
Pages: 132
Binding Type: Paperback
Weight: 0.72lbs
Size: 9.25h x 7.50w x 0.37d
ISBN13: 9781513260891
ISBN10: 1513260898
BISAC Categories:
- Language Arts & Disciplines | Library & Information Science | Cataloging & Classification
- Language Arts & Disciplines | Publishers & Publishing Industry
- Language Arts & Disciplines | Writing | Authorship