Global Developments in Nation Branding and Promotion: Theoretical and Practical Approaches


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Description


Author: Andreas Masouras
Publisher: IGI Global
Published: 07/17/2023
Pages: 320
Binding Type: Hardcover
Weight: 1.83lbs
Size: 10.00h x 7.00w x 0.81d
ISBN13: 9781668459027
ISBN10: 1668459027
BISAC Categories:
- Business & Economics | International | Marketing
- Business & Economics | Development | Economic Development
- Business & Economics | Marketing | Research

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