Description
This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.
Foreword by Ingrid Piller
Author: Jie Zhang
Publisher: Walter de Gruyter
Published: 12/05/2022
Pages: 281
Binding Type: Paperback
Weight: 0.97lbs
Size: 9.21h x 6.14w x 0.64d
ISBN13: 9781501521072
ISBN10: 1501521071
BISAC Categories:
- Language Arts & Disciplines | Spelling & Vocabulary
- Language Arts & Disciplines | Speech & Pronunciation
- Language Arts & Disciplines | Sign Language
About the Author
Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.