Description
Build a relationship with your customers and close the sale more surely.
The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you.
Inside you will discover how to:
- Open a sales dialogue dynamically, so that you and your customer go right to the heart of the matter
- Guide the dialogue through a discovery of needs and needed decisions
- Negotiate objections, and close effectively
- Uncover the motivators that move sales to more predictable closure
Author: Kevin Daley
Publisher: McGraw-Hill Companies
Published: 06/10/2023
Pages: 192
Binding Type: Paperback
Weight: 0.43lbs
Size: 8.00h x 5.00w x 0.41d
ISBN13: 9781265780678
ISBN10: 1265780676
BISAC Categories:
- Business & Economics | Sales & Selling | General
- Business & Economics | Advertising & Promotion
- Business & Economics | Marketing | GeneralThis title is not returnable