Yes LOGO: Uncovering the Recipes of Branding Success in the World's Largest Consumer Market by Wang, Jiazhuo George
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Yes LOGO: Uncovering the Recipes of Branding Success in the World's Largest Consumer Market by Wang, Jiazhuo George

Yes LOGO: Uncovering the Recipes of Branding Success in the World's Largest Consumer Market

Springer
Price:
$101.24

Description


Author: Jiazhuo George Wang, Shuo Qin, Allison Wang
Publisher: Springer
Published: 10/17/2023
Pages: 207
Binding Type: Hardcover
Weight: 1.08lbs
Size: 9.21h x 6.14w x 0.56d
ISBN13: 9789819966073
ISBN10: 9819966078
BISAC Categories:
- Business & Economics | Marketing | General
- Business & Economics | E-Commerce | Online Trading
- Business & Economics | Consumer Behavior | General